Bold Citi | Kaci’s Creations | Collie | Insomniac Wine | Viva Jaslico
Bold Citi
Elevating the Brand of a Washington, D.C.-Based
Tour Guide Company
Client Overview
Client Name: Bold Citi
Location: Washington, D.C.
Industry: Tourism
Services: Guided walking tours of historic landmarks, custom private tours, and themed cultural experiences in Washington, D.C.
Project Objective
Bold Citi needed a cohesive brand identity to appeal to both local history enthusiasts and tourists. The client requested a touch of pink to be used in the business card – she gives tours using a unique pink umbrella.
Key Goals
Create a visual identity (logo, typography, and color palette) reflecting Washington, D.C.’s historical and cultural significance and develop collateral (business cards).
Design Process
I explored the client’s target audience and we drew inspiration from Washington, D.C.’s cityscape. I also studied competitors to ensure the branding stood out.
Solution & Outcome
Improved Brand Recognition: The cohesive branding will help establish Bold Citi as a trusted and professional tour guide service.
Testimonial
“Thank you Christa for a fantastic job. Christa is very responsive and easy to work with. She did exactly what I needed. I would highly recommend her!”
— Bold Citi Founder
Kaci’s Creations
Logo Creation for a Local Fiber Arts Business
Client Overview
Client Name: Kaci’s Creations
Location: Williamsburg, VA
Industry: Clothing and knick-knacks
Services: Hand-made knitwear, crafts, and more
Project Objective
Kaci’s Creations needed a logo to showcase their handmade clothing and crafting brand that would appeal to customers of any age.
Key Goals
Create a visual identity (logo, typography, and color palette).
Design Process
I explored the client’s target audience and we drew inspiration from the company’s favorite products–knitwear. We decided to keep the logo black and white so that it could easily be printed on tags and promotional items.
Solution & Outcome
Improved Brand Recognition: The cohesive branding will help establish Kaci’s Creations as a fun and classic clothing brand.
Collie
Client Case Study Coming Soon
Insomniac Wine
Client Case Study Coming Soon
Viva Jalisco Tequila
Client Case Study Coming Soon
Christa Bickhart Design 